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The bond between users and their avatars can have two major effects - the Embodiment effect, and the Proteus effect.<\/p>\n\n

Embodiment<\/strong> can be described through three aspects of the user's subjective experience. These are:<\/p>\n\n

1. The feeling of self-location, that is the spatial experience of being in a body.<\/p>\n\n

2. The feeling of agency, which refers to the feeling of being in control of one's actions.<\/p>\n\n

3. The feeling of ownership of all, or part, of a body (body ownership) for instance, feeling that the imaginary body is the source of sensations.<\/p>\n\n

The Proteus <\/strong>effect (named after a Greek god with the power of metamorphosis) refers to the influence of an avatar's appearance and behavior on a user's behavior, both in digital space and in real life.<\/p>\n\n

An example of the Proteus effect is highlighted in a recent experiment, in which the user is placed in the imaginary skin of another human being, thereby triggering empathy and modifying their behavior. In this experiment, men convicted of acts of violence against women were put in the roles of women who had been assaulted, embodied in female avatars. At the end of the experiment, the participants showed an improved ability to detect fear in a human face.<\/p>\n"},"library":"H5P.AdvancedText 1.1","metadata":{"contentType":"Text","license":"U","title":"Untitled Text"},"subContentId":"f863efac-aa33-4206-81a8-71c9a2dfaa54"},"title":"Click here to reveal feedback"}],"hTag":"h2"}

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